Identity Design – Archwood Construction
Archwood Construction is a full-service residential renovation company working throughout the Ottawa region and surrounding areas, providing professional and reliable craftsmanship, taking pride in their dependability and attention to detail.
This project came about when Archwood Construction underwent a name change to reflect an expansion in their service-offer, and they needed to update their identity to match.
The client wanted to keep the same lime and light-grey colours used in the previous iteration of their identity, plus hoped to incorporate a hammer graphic, which was being used as a supporting element.
The final solution uses the silhouettes of a hammer and an exaggerated nail-head, cut out of a traditional, architectural pointed arch, crafted to create a stylized uppercase “A”, representative of the company’s new name, and the high-level of professionalism and finish they bring to every renovation.